hu
OCTOBER 7-10, 2021
ART AND CITY MARKETING, CULTURAL CAPITALS OF EASTERN EUROPE

ART AND CITY MARKETING, CULTURAL CAPITALS OF EASTERN EUROPE

November 10, 2012 17.00

Panel discussion

Travellers of the world often pick their destinations on the basis of the cultural offer and the attraction of art institutions of the city or country they might wish to visit. Tourism is big business, and the main motivation of building a country’s image and developing city marketing strategies is to attract more visitors. How much of these are built on culture and art in Central and Eastern Europe? How do city managers take advantage of the European Capital of Culture program?

Zsoldos Dávid

Moderator

Zsoldos Dávid

Director, Libri Media

Emil Boc

Speaker

Emil Boc

Mayor, Cluj-Napoca

Gergely Horváth

Speaker

Gergely Horváth

Deputy CEO, Tourism Board

Lajos Kósa

Résztvevő

Lajos Kósa

Mayor, Debrecen

Zsolt Páva

Speaker

Zsolt Páva

Mayor, Pécs

Cart

[@lang.summprice]: 0
[@lang.continueshopping][@lang.tocart]